
ALC Milestones has given birth to a completely new and unique database of web-sourced parents actively seeking products and services for their babies: New Parent Network.
Many leading baby products and service companies rely on the New Parent Network to reach new customers. Why? Because ALC employs innovative technology to capture registrations to social media, transactional, and informational websites designed for new and expectant moms and dads.
Today's parents overwhelmingly use the web to get information and products in anticipation of having and raising children. New Parent Network is the only database capturing this new parent online activity from multiple websites.
New and Soon-to-Be Parents You Won't Find Elsewhere Because This Audience Is:
Web-Derived - Self-reported, sociographic data
Multi-Sourced - Several trusted websites feed the database
Unique - 75% unique compared with other compiled and response lists
Accurate - Data is refreshed weekly
Responsive - Purchasers have proven effective for many national marketers
ALC Milestones New Parent Network delivers both pre- and post-natal parents at the perfect moment in the buying process.
Target Your Best Buyers through Deep Segmentation Including:
Due Date
Birth Date
Baby Gender
Parents
Ages
First Time Parents
Household Income
Postal, Phone, and Email Data for Multichannel Campaigns
And Much More Parent Data!
ALC Milestones New Parent Network focuses on upscale new and expecting parents who enjoy high discretionary spending levels and an average income of $70,000.
Many National Advertisers Use Milestones New Parent Network Including:
Burlington Coat Factory
Buy Buy Baby
Pampers
Shutterfly
Walmart
1,830,300 New Parent Network
43,200 Pre-Natal Parents Available on a Monthly Basis
89,600 Post-Natal Parents Available on a Monthly Basis
Weekly Hotlines also Available!
Many leading baby products and service companies rely on the New Parent Network to reach new customers. Why? Because ALC employs innovative technology to capture registrations to social media, transactional, and informational websites designed for new and expectant moms and dads.
Today's parents overwhelmingly use the web to get information and products in anticipation of having and raising children. New Parent Network is the only database capturing this new parent online activity from multiple websites.
New and Soon-to-Be Parents You Won't Find Elsewhere Because This Audience Is:
Web-Derived - Self-reported, sociographic data
Multi-Sourced - Several trusted websites feed the database
Unique - 75% unique compared with other compiled and response lists
Accurate - Data is refreshed weekly
Responsive - Purchasers have proven effective for many national marketers
ALC Milestones New Parent Network delivers both pre- and post-natal parents at the perfect moment in the buying process.
Target Your Best Buyers through Deep Segmentation Including:
Due Date
Birth Date
Baby Gender
Parents
Ages
First Time Parents
Household Income
Postal, Phone, and Email Data for Multichannel Campaigns
And Much More Parent Data!
ALC Milestones New Parent Network focuses on upscale new and expecting parents who enjoy high discretionary spending levels and an average income of $70,000.
Many National Advertisers Use Milestones New Parent Network Including:
Burlington Coat Factory
Buy Buy Baby
Pampers
Shutterfly
Walmart
1,830,300 New Parent Network
43,200 Pre-Natal Parents Available on a Monthly Basis
89,600 Post-Natal Parents Available on a Monthly Basis
Weekly Hotlines also Available!

