Milestones Marketing, Life Stage Marketing, Mailing List Database
June Weddings Drive Big Newlywed Purchases
Sunday, July 17th, 2011
Marriage is a pivotal milestone in one’s life—one that brings with it many new needs that lead to high-ticket spending focused on comfort, home, and lifestyle. It also requires a newfound focus on financial planning and credit management.

As the most popular month to walk down the aisle, June offers marketers the ability to reach more newlyweds than any other month. In fact ALC Milestones delivers over 31,000 Newlywed Husbands and Wives married in June 2011.

Now is the time to target these new husbands and wives as they return from honeymoons. Newlyweds have many needs — new furnishings, bed and bath, appliances, casual and professional attire, home office supplies, fitness equipment and more. It’s a wonderful opportunity to get in on the ground floor of a new couple’s brand loyalty!

416,500 Milestones Newlywed Husbands and Wives at Postal Address
83,300 Milestones Newlywed Husbands and Wives at Email Address


Timing is everything in life-event marketing; that’s why we stay on top of all marital data from those popping the question to those tying the knot, and even to those who call it quits.

Look to these complementary databases as well when targeting major life-changing events that trigger significant consumer spending.

159,800 Milestones Engaged Brides and Grooms-to-Be
208,400 Milestones Newly Divorced

Let ALC help you target these life-event stages, which trigger significant purchasing behaviors. These priority-changing events generate a multitude of consumer needs and limitless opportunities for the savvy marketer!