New Movers & Home Owners

Target New Homeowners Ready for a Big Spending Burst

What could feel better than turning the key to step into a new home for the first time? Making the home your own of course! Within the first six months of moving into a new house, homeowners shell out nearly $12,000 on purchases directly related to their new home ownership. That's five times more spending than a settled household does in five years.

First Time Home Buyers Present Unique Marketing Opportunities

Whether they're moving into their first home or simply relocating, buying a new house is a life event that triggers significant spending habits that can last a lifetime. ALC Milestones New Movers & New Homeowners files help you to engage new customers before your competition.

Reach new home buyers with files that offer a blend of over 1.3 million recent movers and robust homeowner demographics, including:

  • Geography
  • Home Value
  • Lender Name
  • Mortgage Amount and Rate
  • Square Footage
  • Lot Size
  • Homes with Pools
  • Number of Rooms
  • Garage Type
  • Fireplace

New Movers & Homeowners Need:

  • Phone, TV & Internet Services
  • Home Security
  • DIY Products
  • Home Equity Refinancing and Second Mortgage Offers
  • Home Furnishings, Décor, and Appliances
  • Home Improvement, Renovation and Remodeling Contractors
  • Home Insurance
  • Regional and Lifestyle Publications

ALC New Movers Direct is updated every 24 hours to ensure accuracy and time sensitivity. ALC Homeowners Enhanced is freshly updated each month with reliable trust deeds and property tax information from county offices.

View ALC Milestones New Movers Direct Database Datacard
View ALC Milestones Homeowners Enhanced Database Datacard

Call (609) 580-2971 or send an email to Emily.Briody@alc.com for free new homeowner life stage marketing consultation.

NEWS and INSIGHTS
June Weddings Drive Big Newlywed Purchases
Marriage is a pivotal milestone in one’s life—one that brings with it many new needs that lead to high-ticket spending focused on comfort, home, a...
<view more>
Your Back-to-School Marketing Checklist
Here's Your Back-to-School Marketing Checklist:

1. Target Edvisors students, not just households likely to have students. Since the actual student...
<view more>
ALC Milestones Launches New Parent Network
ALC Milestones New Parent Network Uncovers New Sources of Pre- and Post-Natal Parents

ALC Milestones, the life stage marketing arm of ALC SMART Dat...
<view more>
ALC Milestones Adds Web-Derived Data to Life Event Data Products
ALC Milestones Adds Website Registrants and Responders Data to Portfolio of Life Event Data Products

Princeton, NJ—ALC Milestones, the life event...
<view more>
Family Life Stages Masterfile
There are many milestones that one can achieve in life, but the biggest revolve around family. Getting engaged, walking down the aisle, moving into a...
<view more>